Impact

CSR & Environment

Faced with the challenges brought by the green transition of our economy, integrating sustainability issues into a business model is no longer an option but a priority. Organizations need to rethink their business activity in the light of the planet's limits and engage their stakeholders to create an economic model that is sustainable, competitive and respectful of the environment. This is the approach taken by Corporate Social Responsibility (CSR).

CSR has become an essential lever for reconciling economic performance with positive impacts on society and the environment. Implementing a CSR strategy has become a fundamental pillar of corporate strategy. This approach redefines the priorities, governance and management indicators of companies seeking sustainable growth to enhance their performance.

Our Willing Impact team will support you in your CSR transformation process to integrate social and environmental issues at the heart of your strategy and processes.

Your challenges

Comply with ever-increasing regulations (CSRD, carbon laws, duty of vigilance,...).

Reducing greenhouse gas emissions and the consumption of natural resources.

Rethink a business model to make it compatible with the objectives of a sustainable transition.

Organize its transformation from a traditional business model to a more sustainable one.

Engage internal and external stakeholders in their sustainable transition.

Communicate transparently and credibly on sustainable practices and avoid ‘greenwashing’.

Consider and integrate these issues to make them a lever for attractiveness, reputation and loyalty.

Our expertise

Our approach is based on three pillars: adaptation, attenuation and acceleration.
In terms of adaptation, we help companies to understand, anticipate and adjust their business model by limiting the risks to ensure the continuity of their operations.
With attenuation, we help organizations to develop strategies and build trajectories aimed at reducing their impact.
Finally, with acceleration, we encourage practices that, in a circular model, go beyond the simple sustainability of companies, restore natural resources and improve living conditions in communities.

ADAPTATION

Understanding

Carrying out CSR maturity assessments;
Running awareness-raising workshops (climate wall, responsible digital best practice, legal frameworks, labels).

Preparing a CSRD sustainability report

Identify IROs (Impacts, Risks and Opportunities) across the value chain;
Prioritizing your key challenges using dual materiality analysis;
Gap Analysis between existing and required ESG data;
Mapping your stakeholders.

Promoting new opportunities

Defining and formalizing a sustainable business model;
Identification of new opportunities and offers & definition of brand territory;
Incubation and innovation – Improving CSR & digital practices.

ATTENUATION

Framing the sustainability project

Definition of a CSR strategy / Responsible Digital Strategy (focus, vision, objectives);
Definition of a strategy for dialogue with stakeholders: public consultation and local dialogue;
Building a sustainable roadmap (projects, players, priorities);
Structuring CSR governance;
Definition of key steering indicators (ISO, ODD, CSRD, ESG).

Launching and coordinating a roadmap

Engaging in dialogue with stakeholders, co-constructing solutions (consensus conferences/workshops);
Transforming practices and improving performance as a result of the CSRD & Responsible Digital trajectories (mitigations, sector analyses, value chain and challenges).

ACCELERATION

Promoting a sustainability project

Developing a communication plan (web, social media, events);
Drawing up CSRD, ESG and CSR sustainability reports.

Preparing for certification

Benchmark labels and their relevance to the sustainability project: Ecovadis, RSE Engagé, Lucie, B-Corp, etc.
Preparation and support for certification/labelling.

Integrating circularity into a business model