Marketing & communication

Cinétique is our department dedicated to marketing and communication, which lends its expertise to organizations, program and project management to help clients sustainably improve their performance.

Willing focuses on the women and men that make up organizations to ensure the success and comprehensive adoption of our clients’ transformation projects.

Organizations are turning increasingly to this type of project, and need to make informed choices. How to engage target audiences? Arouse their interest and get them on board with a specific project?

Cinétique applies its expertise in change management, marketing and communication to maximize the impact of existing action, fully engage stakeholders and increase the chances of success in the case of more complex projects.

Your challenges

Our expertise

Our marketing and communication experts work as consultants, hand in hand with our in-house creative studio. They lend their expertise to the entire project value chain, from strategy development to operational implementation and full adoption.

  • Marketing and communication audit
  • Benchmarking
  • Market research
  • Marketing studies.
  • Marketing strategy
  • Communication strategy
  • Employer branding strategy
  • Partnership strategy
  • Brand platform
  • Naming
  • Logotype
  • Graphic charters.
  • Print and digital media (communication campaigns, newsletters, intranet, videos, corporate social network posts, e-learning, brochures, etc.)
  • Events.

Our areas of expertise

Our work

We are here to help